Export Management

Simplify the complexities of entering foreign markets with an experienced team of local professionals. Iberian Focus acts as a member of your team in order to ensure that your priorities are our priorities, and deliver your products to satisfy foreign demand.

Foundation Activities:

1. Product Analysis
2. Market Analysis
3. Competitive Analysis
4. Strategic Analysis

Branding & Packaging

Every market is unique, and requires a specialized market mix to truly be successful. Iberian Focus understands that, and emphasizes consistency throughout branding and packaging while tailoring your message for your target market. With a dedicated team of market and design specialists, Iberian Focus gives you the inside edge for international success.

A true application of our mantra: Think Global, Act Local.

Foundation Activities:

1. Brand Creation
2. Packaging Design
3. In-Store Positioning
4. Labeling Implementation

Distribution Management

Entering a new market is difficult enough. By partnering with Iberian Focus distributors can obtain new products in previously unchartered market segments. The producers´ business is making a quality product and the distributors´ business is ensuring access to the final customer. We make it our business to ensure that as many consumers possible enjoy our fine products.

Iberian Focus maintains a diverse portfolio of products, and stays abreast of market trends by securing exclusivity contracts with top producers and ensuring distributors product consistency and quality. Through our exclusivity arrangements with product producers, the firm emphasizes the importance of a patent understanding between supplier and distributor, and clearly defines expectations regarding volume, inventory and capacity levels for expansion.

Our ultimate goal for the product producer, distributor and end consumer is always encompassed by our mission statement ABC trademark - Always Best Conditions.

Foundation Activities:

1. Sales Execution
2. Logistics
3. Legal Compliance
4. Direct Marketing

Marketing & Support

The bottom line is always the consumer. Iberian Focus employs all of its resources to ensure that the products´ message is clear and that end consumers are satisfied beyond expectation. We work to get our products on the shelf, keep it there, and in turn create customer satisfaction.

"If my distributor sells, I sell". Iberian Focus recognizes that distributors look for a supplier that is willing to actively participate in the promotion of the product, stimulating product rotation. Our goal is to fuel sales in the immediate future by carefully developing point of sale programs. With accurate information and established relationships with our producers, we provide product distributors with endless effective tools such as: value added promotions, product bundling, innovative in-store displays, mailings, point of sale advertising, in-store sampling, and many more!

Foundation Activities:

1. Promotional Activites
2. Implementation Analysis
3. Customer Business Development
4. Point of Sale Management